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Is a fractional CMO right for your business? Take the quiz and let’s find out!

As your business grows and the market keeps changing, having a C-Suite level marketing strategist can make a big difference. But what if you’re not ready to hire a full-time Chief Marketing Officer (CMO)? That’s where a Fractional CMO comes in. They bring all the expertise of a seasoned marketing leader but work part-time or just when you need them, fitting perfectly with your budget and business phase.

This quiz will help you figure out if your company could benefit from a Fractional CMO. It looks at where you stand with marketing leadership, how you handle your growth strategies, and how open you are to getting some outside help. By looking into these areas, you can get a clear picture of whether bringing in a Fractional CMO could be the right move to boost your business’s growth.

Is my company ready to hire a Fractional CMO?

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Is my company ready to hire a Fractional CMO?

Who in your company is currently responsible for the long term, profitable growth trajectory of your business (3-5 years)?*
Do you have or have you ever had a marketing leader (at the C-Suite or leadership team level)?*
To what extent do you have a documented growth strategy used to drive business decisions?*
To what extent are your internal company dynamics or external factors changing (i.e., will the next 3-5 years be similar to the past 3-5 years in terms of Macroeconomic changes, profitability, competitors, new product launches, new geographic expansion, potential exit or M&A, etc.)?*
How ready are you to have an outside expert come in, learn your business, and provide advice on the long term profitable growth trajectory of your business?*
If you were to take on a marketing leader to help your organization grow for the long term, what expectation would you have for a positive return on the incremental investment?*

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